Pureté
500–600 sq ft · 2–3 km
₹34.63 Lakhs
Total investment, excl. GST
The compact entry format — a full professional textile-care outlet in 500–600 sq ft.
- Area
- 500–600 sq ft
- Catchment
- 2–3 km
- Royalty
- 8% of revenue
- Break-even
- 3–6 months
Franchise opportunity · India
Own the world’s No.1 dry cleanerin your city.
2,200 stores. 33 countries. Fifty-eight years of method. 5àsec India is allocating territories now — from ₹34.63 Lakhs for a compact outlet to ₹1.69 Cr for a Master Hub with six spokes.
- Investment
- ₹8.25 Lakhs – ₹1.69 Cr (excl. GST)
- Royalty
- 8% from month 1
- Contract
- 5 years
- Break-even
- 3–6 months
Two ways in
Own an outlet, or own a region
Run a store — any of six formats — or take the development rights to a whole territory as an Area Master Franchise. They're independent: hold either, or both.
Own an outlet · six formats
A store you own and run
Pick any of the six formats — from a compact neighbourhood Unit to a Privé Master Hub — and run it yourself. You get the brand, the machinery specification, the training and the operating method; 5àsec gets 8% of revenue. This is the route most franchisees take.
- Six formats, ₹8.25 Lakhs to ₹1.69 Cr (excl. GST)
- Pureté ₹34.63 Lakhs and Premiér ₹85.64 Lakhs — full P&L shared privately
- The smaller Unit formats perform best with a hub nearby
Separate track · Area Master Franchise
A territory, a hub, and sub-franchise rights
Owning a region is a different agreement from running a store. An Area Master Franchise develops a whole territory: operate a Privé Master Hub as the production plant — 6 pickup points across a 6–8 km radius feed it — and appoint unit franchisees across your area, earning from the network you build. Hold it on its own, or alongside outlets you run.
- Privé ₹1.69 Cr · 2,000–2,500 sq ft · 6–8 km
- Own a Master Hub + pickup spokes across a territory
- Modelled revenue & profit shared on a private walk-through
The full ladder
Six formats, ₹8.25 Lakhs to ₹1.69 Crore
From a compact neighbourhood store to a Master Hub that runs a whole territory. The four smaller formats are spokes — they perform best where a Mini-Hub or Master Hub operates nearby to process their volume and anchor the local ecosystem.
- Spoke
Unit One
₹8.25 Lakhs
100–200 sq ft
Best with a hub nearby
Enquire → - Spoke
Unit Two
₹17.70 Lakhs
200–300 sq ft
Best with a hub nearby
Enquire → - Spoke
Unit Three
₹25.55 Lakhs
300–500 sq ft
Best with a hub nearby
Enquire → - Unit
Pureté
₹34.63 Lakhs
500–600 sq ft
Self-contained
Cost sheet → - Mini-Hub
Premiér
₹85.64 Lakhs
1000–1200 sq ft
Anchors 2 spokes
Cost sheet → - Master Hub
Privé
₹1.69 Cr
2000–2500 sq ft
Anchors 6 spokes
Cost sheet →
The full cost sheet and month-by-month P&L for every format are shared privately with serious applicants — modelled to your city and site — when you raise an enquiry or book a meeting. All figures exclude GST @18%.
The formats
Three cost sheets, published in full
Every figure below is from the official 5àsec India financial model, excluding GST. Each model page carries the complete equipment list and the month-by-month P&L.
Premiér
1000–1200 sq ft · 4–5 km
₹85.64 Lakhs
Total investment, excl. GST
The full-service high-street store — hydrocarbon dry cleaning, shoe care and two pickup points.
- Area
- 1000–1200 sq ft
- Catchment
- 4–5 km
- Royalty
- 8% of revenue
- Break-even
- 3–6 months
Privé
2000–2500 sq ft · 6–8 km
₹1.69 Cr
Total investment, excl. GST
The Master Hub — a full production plant feeding six spoke pickup points across a 6–8 km territory.
- Area
- 2000–2500 sq ft
- Catchment
- 6–8 km
- Royalty
- 8% of revenue
- Break-even
- 3–6 months
All figures exclude GST @18%. 8% of total revenue from month 1 onwards.
Why this brand
What you are actually buying
Not a logo — a fifty-eight-year-old operating method, a machinery specification that works, and a category most competitors cannot serve.
2200+
Stores globally
Operating across 33 countries
₹2.4 Cr
Average turnover
Twice the performance of traditional dry cleaners
58
Years of excellence
Building trust through consistent quality
1M+
Customers served
Across five continents
285K+
Garments processed daily
Every single day, worldwide
Global Expertise
Over five decades of industry leadership and proven performance.
Sustainable Approach
Eco-friendly detergents and solvent-free cleaning processes designed for a greener future.
Advanced Technology
Modern, efficient systems that ensure superior garment care and faster turnaround.
Customer-First Philosophy
Reliability, transparency, and consistent service excellence at every touchpoint.
Smart Fabric Protection
Extending garment life through advanced and responsible care solutions.
Brand support
You are not left to work it out alone
5àsec India runs site selection, layout, equipment commissioning, recruitment and training in-house — and stays on site through opening.
Start a conversation- Support in choosing commercial premises
- Support in layout and installation
- Advice in construction and installation in accordance with 5àsec standards
- Ordering of equipment
- Assistance with recruitment
- Initial training of 4 weeks on the job
- Collaborative work on pricing
- Sending the communication kit
- Assistance upon opening
How much does a 5àsec India franchise cost?
Three formats. Pureté is ₹34,63,000 for 500–600 sq ft covering a 2–3 km catchment. Premiér is ₹85,64,000 for 1,000–1,200 sq ft covering 4–5 km. Privé Hub & Spoke is ₹1,69,57,000 for 2,000–2,500 sq ft covering 6–8 km with six pickup points. All figures exclude GST.
What is included in the investment?
Machinery, packaging and chemicals, the franchise fee, fit-out (civil, plumbing, electricals) and fixtures and branding. The full line-by-line cost sheet is shared privately with serious applicants when you raise an enquiry or book a meeting.
What is the royalty and contract term?
8% of total revenue from month 1 onwards, on a 5-year contract. The royalty is the same across all three formats.
When does a 5àsec outlet break even?
The official financial model projects break-even in 3–6 months. The modelled monthly revenue, profit and ROI are shared privately, tailored to your city — raise an enquiry or book a meeting to see them.
What is the difference between a Unit franchise and an Area Developer?
A Unit franchise means owning and running an outlet — any of the six formats, from a compact neighbourhood Unit to a Privé Master Hub — in one catchment. An Area Master Franchise (Area Developer) is a separate agreement: development rights to a whole territory, where you operate a Master Hub as the production plant and appoint unit franchisees across your area. They are independent — you can run an outlet without area rights, hold area rights, or do both.
What support does 5àsec provide?
Support in choosing commercial premises; Support in layout and installation; Advice in construction and installation in accordance with 5àsec standards; Ordering of equipment; Assistance with recruitment; Initial training of 4 weeks on the job; Collaborative work on pricing; Sending the communication kit; Assistance upon opening. Training is four weeks on the job before you open.
Is my city available?
Most of India is open. Mumbai, Bengaluru, Telangana and Andhra Pradesh rights are already allocated, and Master Hubs are building in Hyderabad, Mumbai, Ludhiana and Delhi. 5àsec India confirms availability for any other city within 24 hours.